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The Facebook system shows you just 25 interests and Audience Insights displays the interests that very often cannot be included in your advertisements.
99% of Facebook advertisers target exactly the same interests, because they have not many others.
25 suggestions to everyone ... Each of the millions of advertisers receives the same suggestions of interest.
While all new and inexperienced Facebook advertisers compete for these "public interests", professionals use an advanced custom audience and use specific goals that NOT all targets. "Hidden interests".
It takes a lot of research to find these interests and often when you find related keywords you can't direct them to Facebook. Which is really frustrating.
Reviews
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Very able to provide some suggestions that I never found before, my ads are going great
:Amazing experience working with Daniel. he is very experienced and has a lot of knowledge. Will be working with him again.
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